Every Cut Is A Lie

Filmmaker Jean-Luc Godard once said, “Cinema is truth 24 times a second, and every cut is a lie.” Indeed, each cut hides the truth of how films are made. In traditional filmmaking, these cuts hide repositioning actors, resetting lighting, lunch breaks and so on; a lot happens between each cut. In porn, these cuts hide water breaks, "fluffing", unusable footage, and so on. But when filmmaking is done well, each of these small lies is told to convey a larger truth to audiences.But this film is unique.Directed by Cherry Brice Jr and filmed by cinematographer Gladys Blum, the audience quickly realizes that there are no lies in this film. That is to say, this video was done in a single, uninterrupted 25-minute take. And in those 25 minutes, we see the full arc of Nate and Nico's morning encounter. In many ways, it feels like the most honest film that we've ever created - and it's a celebration of the talent with whom we have pleasure of working.